Sir Keir Starmer marked 2024 as a 'year of change' in his first New Year message as prime minister. He acknowledged the challenges encountered since his election victory in July, in managing the economy and shaping the country's future, but remained optimistic about progress. Outlining his 'Plan for Change’, he emphasised initiatives such as raising the minimum wage, reducing NHS waiting lists, securing clean energy projects, and building 1.5 million new homes. He vowed to fight for a 'rebuilding' year and a brighter future, focusing on security and prosperity for all citizens. Despite criticisms, Starmer pledged his government’s dedication to restoring national confidence and achieving tangible results. Other party leaders echoed themes of change in their New Year messages: Conservative leader Kemi Badenoch highlighted her party’s renewal efforts, Lib Dem leader Sir Ed Davey called for bolder reforms, and Reform UK leader Nigel Farage lamented perceived national decline.